Boost your brand’s visibility on London’s iconic buses with premium Bus T‑Side ads. Engage commuters and pedestrians alike—contact us today!
What Is Bus T‑Side Advertising?
Bus T‑Side advertising is the most premium form of side‑panel promotion on London’s famous red buses. It extends beyond a standard side ad by incorporating extra “T‑drop” panels, giving you a larger canvas to showcase your creative message and stand out on busy high streets.
Why Choose T‑Sides for Your Campaign?
Unrivalled Visibility
T‑Side formats offer the same headline‑grabbing power as supersides, ensuring your campaign dominates the visual landscape wherever the bus travels. With high‑profile coverage, your brand gains maximum exposure in both traffic and on foot.
Balanced Audience Reach
Our data shows that T‑Side adverts engage a well‑balanced mix of audiences—approximately 45% motorists and 55% pedestrians—so you’re reaching decision‑makers in cars as well as shoppers and sightseers on the pavement.
Creative Freedom at Scale
The T‑drop panels on each bus are as large as a traditional 6‑sheet poster, giving designers plenty of room to craft bold, memorable visuals. Whether you’re launching a new product or reinforcing brand awareness, the extra space lets your creativity shine.
Reach London’s High Street Population
- High Noticeability: Up to 94% of road users spot side‑panel ads as buses navigate key routes across London.
- Commuter Preference: Studies reveal that around 73% of passengers actually prefer travelling on buses adorned with adverts—making T‑Sides a welcome part of the cityscape.


Designing Your Perfect T‑Side Campaign
At London Bus Advertising, we partner with you from concept to execution:
- Expert Creative Support: Leverage our design services to develop eye‑catching artwork tailored to the London audience.
- Inspiration Gallery: Browse our campaign gallery for examples of powerful T‑Side activations that captivated commuters and pedestrians alike.
Complementary Formats to Amplify Your Message
Consider pairing T‑Side ads with other high‑impact formats:
- Bus Wraps for full‑vehicle branding
- Bus Sides for standard flanks
- Bus Rears to catch attention at traffic lights
- Bus Interiors for captive audience reach
- Experiential Takeovers for immersive brand moments
Frequently Asked Questions
Have queries about sizing, pricing or scheduling? Check our FAQs or reach out directly for personalised advice.

Ready to make your brand the talk of the town? Get in touch with our team of bus‑advertising experts at London Bus Advertising. Contact Us today and let’s plan your next high‑impact campaign!